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Integrating Development with Business Operations

Development teams often work in isolation from business operations, creating misalignment between technical efforts and business goals. GitScrum bridges this gap through integrated workflows that connect development velocity with business metrics, client management with project progress, and technical time tracking with billable operations.

The Dev-Business Disconnect

Separation between development and business creates:

  • Misaligned priorities — Building features that don't drive revenue
  • Communication gaps — Business unaware of technical constraints
  • Billing disconnects — Time spent vs. time billed discrepancies
  • Client visibility issues — Customers don't see progress
  • Resource allocation problems — Wrong people on wrong projects
  • ROI blindness — Can't measure development investment returns

GitScrum Integration Solutions

Connect technical work to business outcomes:

Integration Points

Business NeedGitScrum Solution
Client billingTime tracking + exports
Project profitabilityTime vs. budget reports
Client communicationClientFlow portal
Resource planningTeam workload views
Revenue trackingProject financial dashboards
Stakeholder reportingCustom views & exports

Connecting Development to Revenue

Project Financial Tracking

Project Financial Dashboard:

Project: Acme Corp Dashboard Rebuild
─────────────────────────────────────────────────

Budget Summary:
├── Contract Value:     $85,000
├── Hours Budgeted:     500 hrs @ $170/hr
├── Hours Used:         312 hrs (62%)
├── Budget Remaining:   $32,060 (38%)
└── Estimated at Completion: $78,440

Burn Rate Analysis:
├── Current Sprint:     42 hrs/week
├── Projected Finish:   4.5 weeks
├── Buffer Remaining:   0.8 weeks
└── Status:             🟢 On Track

Revenue Recognition:
├── Milestone 1:        $25,000 ✓ Invoiced
├── Milestone 2:        $30,000 ✓ Invoiced
├── Milestone 3:        $20,000 ○ In Progress (70%)
└── Milestone 4:        $10,000 ○ Not Started

Team Profitability:
├── Target Margin:      40%
├── Current Margin:     43%
├── Blended Rate:       $135/hr (cost)
└── Revenue Rate:       $170/hr (client)

Time to Revenue Mapping

Development Work → Business Value:

Sprint 15 Deliverables:
────────────────────────

Feature: User Analytics Dashboard
├── Dev Hours:      45 hrs
├── Billable Value: $7,650
├── Client Milestone: Triggers 70% of Milestone 3 payment
└── Revenue Impact: $14,000 unlocked

Feature: API Rate Limiting
├── Dev Hours:      18 hrs
├── Billable Value: $3,060
├── Business Impact: Enables Enterprise tier clients
└── Revenue Potential: +$15K/month new tier revenue

Bug Fix Sprint (Non-Billable):
├── Dev Hours:      12 hrs
├── Cost:           $1,620
├── Client Impact:  Retention risk mitigation
└── Value Protected: $8,500/month subscription

Sprint Revenue Summary:
├── Total Hours:    75 hrs
├── Billable:       63 hrs ($10,710)
├── Non-Billable:   12 hrs (16%)
├── Target Billable: 80%
└── Status:         🟡 Below target (84%)

ClientFlow for Business Integration

Client-Facing Project Portal

ClientFlow Configuration for Business:

Portal Sections (Client View):
────────────────────────────

1. Project Overview
   ├── Show: Current phase, overall progress %
   ├── Hide: Internal velocity metrics
   ├── Display: Milestone timeline
   └── Include: Key deliverables list

2. Progress Updates
   ├── Source: Completed sprint items (auto)
   ├── Filter: Client-visible items only
   ├── Frequency: Weekly digest + real-time major updates
   └── Format: Business-friendly descriptions

3. Upcoming Work
   ├── Show: Next sprint planned items
   ├── Display: Estimated delivery dates
   ├── Allow: Client priority input
   └── Include: Scope change requests

4. Financial Summary (Optional)
   ├── Budget vs. Actuals (if T&M)
   ├── Milestone payment status
   ├── Change order tracking
   └── Invoice history

5. Communication Hub
   ├── Direct messaging to PM
   ├── File sharing
   ├── Approval workflows
   └── Meeting scheduling

Client Permissions:
├── View progress: ✓ Always
├── Comment on items: ✓ If enabled
├── Request changes: ✓ Through Form2Task
├── View financials: Optional (per project)
└── Access dev details: ✗ Never

Client Request to Development Pipeline

Client Request Flow:

Client Input (Form2Task) → Triage → Development → Delivery → Client Approval

Step 1: Client Submits Request
────────────────────────────
ClientFlow Portal → "Request Feature" button
├── Form fields:
│   ├── Request type: Feature / Bug / Change
│   ├── Description: [Rich text]
│   ├── Priority: Nice-to-have / Important / Critical
│   ├── Attachments: [Files/screenshots]
│   └── Desired timeline: [Date picker]
└── Auto-creates task in "Client Requests" board

Step 2: Business Triage
────────────────────────
PM receives notification → Reviews request
├── Assess scope and impact
├── Estimate effort (hours/story points)
├── Determine billability:
│   ├── In scope → Proceed
│   ├── Out of scope → Create change order
│   └── Bug/warranty → Non-billable fix
├── Communicate to client
└── Move to development backlog if approved

Step 3: Development Execution
──────────────────────────────
Dev team works on task
├── Time tracked against project
├── Progress visible in ClientFlow (summary only)
├── Internal comments stay internal
├── Client-visible updates marked accordingly
└── Upon completion → Notify PM

Step 4: Client Approval
────────────────────────
PM marks ready for review
├── Client receives notification
├── Reviews in staging/demo environment
├── Approves or requests changes
├── Approval unlocks:
│   ├── Production deployment
│   ├── Milestone payment trigger
│   └── Closes request loop

Time Tracking for Business Operations

Billable vs. Non-Billable Classification

Time Classification System:

Billable Categories:
├── Client Development
│   ├── Feature development
│   ├── Customization
│   ├── Integration work
│   └── Client-requested changes
│
├── Project Management (Billable)
│   ├── Client meetings
│   ├── Requirements gathering
│   ├── Demo/presentations
│   └── Status reporting
│
└── Support & Maintenance
    ├── Bug fixes (outside warranty)
    ├── Performance optimization
    ├── Security updates (contracted)
    └── Training/documentation

Non-Billable Categories:
├── Internal Development
│   ├── Tool development
│   ├── Process improvement
│   ├── Learning/training
│   └── Internal projects
│
├── Overhead
│   ├── Internal meetings
│   ├── Administrative tasks
│   ├── Hiring/onboarding
│   └── Company events
│
└── Warranty/Rework
    ├── Bug fixes (warranty period)
    ├── Rework from dev errors
    ├── Scope clarification gaps
    └── Quality issues

GitScrum Configuration:
├── Task labels: billable/non-billable
├── Project default: Set per project
├── Time entry: Classify on log
└── Reports: Filter by classification

Time Export for Invoicing

Monthly Invoice Generation:

Export Configuration:
├── Project: Acme Corp Dashboard
├── Period: March 1-31, 2024
├── Filter: Billable hours only
├── Format: CSV for accounting system

Exported Data:
───────────────────────────────────────────────────
Date       │ Task                    │ User  │ Hours │ Rate   │ Total
───────────────────────────────────────────────────
2024-03-01 │ User Auth Module        │ Alice │ 6.5   │ $170   │ $1,105
2024-03-01 │ API Documentation       │ Bob   │ 3.0   │ $170   │ $510
2024-03-02 │ User Auth Module        │ Alice │ 8.0   │ $170   │ $1,360
2024-03-02 │ Database Optimization   │ Carol │ 4.5   │ $170   │ $765
...
───────────────────────────────────────────────────
TOTAL      │                         │       │ 142.5 │        │ $24,225

Summary by Developer:
├── Alice:  58.5 hrs ($9,945)
├── Bob:    42.0 hrs ($7,140)
├── Carol:  42.0 hrs ($7,140)

Summary by Task Type:
├── Feature Development: 98 hrs (69%)
├── Bug Fixes:           22 hrs (15%)
├── Meetings:            14 hrs (10%)
├── Documentation:        8.5 hrs (6%)

Attached Evidence:
├── Task completion report
├── Sprint summaries
├── Client approvals
└── Milestone sign-offs

Resource Allocation for Business

Team Utilization Dashboard

Team Utilization Report - Q1 2024:

Department: Engineering
────────────────────────

Team Member │ Available │ Billable │ Non-Bill │ Util% │ Target
────────────┼───────────┼──────────┼──────────┼───────┼────────
Alice       │ 480 hrs   │ 412 hrs  │ 52 hrs   │ 86%   │ 80% 🟢
Bob         │ 440 hrs   │ 356 hrs  │ 68 hrs   │ 81%   │ 80% 🟢
Carol       │ 480 hrs   │ 368 hrs  │ 88 hrs   │ 77%   │ 80% 🟡
David       │ 400 hrs   │ 244 hrs  │ 126 hrs  │ 61%   │ 80% 🔴
Emma        │ 480 hrs   │ 402 hrs  │ 58 hrs   │ 84%   │ 80% 🟢
────────────┼───────────┼──────────┼──────────┼───────┼────────
TOTAL       │ 2,280 hrs │ 1,782 hrs│ 392 hrs  │ 78%   │ 80% 🟡

Revenue Analysis:
├── Billable Hours: 1,782
├── Average Rate: $165/hr
├── Q1 Revenue: $294,030
├── Cost (blended): $178,200
├── Gross Margin: $115,830 (39%)
├── Target Margin: 40%
└── Gap: -$2,946

Low Utilization Analysis (David):
├── Bench time: 42 hrs (training)
├── Internal projects: 48 hrs
├── Sick leave: 16 hrs
├── Under-allocated: 20 hrs
└── Action: Assign to Acme Phase 2

Project Staffing Optimization

Staffing Demand vs. Capacity:

Current Projects Pipeline:
──────────────────────────

Project         │ Phase      │ Needed    │ Assigned  │ Gap
────────────────┼────────────┼───────────┼───────────┼─────
Acme Dashboard  │ Active     │ 2.0 FTE   │ 2.0 FTE   │ -
Beta Mobile     │ Active     │ 1.5 FTE   │ 1.5 FTE   │ -
Gamma API       │ Starting   │ 2.0 FTE   │ 1.0 FTE   │ -1.0
Delta Migration │ Ending     │ 0.5 FTE   │ 1.0 FTE   │ +0.5
────────────────┴────────────┴───────────┴───────────┴─────
                             │ 6.0 FTE   │ 5.5 FTE   │ -0.5

Staffing Recommendations:
1. Move David (0.5 FTE) from Delta to Gamma
2. Gamma still needs +0.5 FTE
   ├── Option A: Contract developer ($125/hr, 60 hrs)
   ├── Option B: Delay start by 2 weeks
   └── Option C: Reduce scope (defer 2 features)

Forward Pipeline (Next Quarter):
├── Epsilon Portal: 2.0 FTE (signed, starts April)
├── Zeta Integration: 1.0 FTE (proposal, 70% close prob)
└── Eta Platform: 3.0 FTE (proposal, 40% close prob)

Capacity Planning Alert:
├── Committed: 5.5 FTE (current)
├── Signed: +2.0 FTE (Epsilon)
├── Available: 6.0 FTE total
├── Gap if all close: -3.0 FTE
└── Recommendation: Begin recruiting

Business Reporting from Development Data

Executive Dashboard

Engineering Operations - Executive Summary
==========================================

Period: Q1 2024

Financial Performance:
├── Revenue: $294,030 (target: $310,000) 🟡 -5%
├── Gross Margin: 39.4% (target: 40%) 🟡 -0.6pp
├── Project Profitability:
│   ├── Profitable (>35% margin): 4 projects
│   ├── At Risk (25-35% margin): 2 projects
│   └── Unprofitable (<25% margin): 1 project (Delta)
└── Non-Billable: 17% (target: 15%) 🟡 +2pp

Delivery Performance:
├── Projects On-Time: 5/7 (71%)
├── Sprints Completed: 24/28 (86%)
├── Velocity Trend: ↗ +8% vs. last quarter
├── Client Satisfaction: 4.3/5.0 average
└── Escalations: 2 (resolved)

Team Health:
├── Utilization: 78% (target: 80%) 🟡
├── Turnover: 0%
├── Training Hours: 156 hrs invested
└── Certification: 2 new AWS certs

Key Risks:
├── Gamma project understaffed (action: contracting)
├── Delta project unprofitable (action: scope reduction negotiating)
└── Q2 capacity if all proposals close (action: recruiting)

Opportunities:
├── Acme Phase 2 expansion ($120K, high probability)
├── Beta maintenance contract ($3K/month)
└── Cross-sell: Beta → analytics module ($25K)

Client Health Scorecard

Client Portfolio Health:

Client          │ Revenue │ Projects │ Health │ Risk    │ Action
────────────────┼─────────┼──────────┼────────┼─────────┼───────────
Acme Corp       │ $180K   │ 2        │ 🟢 Good│ Low     │ Expand
Beta Inc        │ $85K    │ 1        │ 🟢 Good│ Low     │ Maintain
Gamma LLC       │ $120K   │ 2        │ 🟡 Fair│ Medium  │ Monitor
Delta Co        │ $45K    │ 1        │ 🔴 Poor│ High    │ Mitigate
Epsilon Ltd     │ $65K    │ 1        │ 🟢 Good│ Low     │ Expand

Client Health Factors:
├── Project delivery (on-time, on-budget)
├── Communication quality (response time, clarity)
├── Scope stability (change frequency)
├── Payment history (on-time, disputes)
└── Relationship strength (executive access, referrals)

Risk Mitigation - Delta Co:
├── Issue: Scope creep, budget overrun
├── Current: -$8K over budget, 3 weeks behind
├── Actions:
│   ├── Executive meeting scheduled (this week)
│   ├── Scope reduction proposal drafted
│   ├── Change order for additional work
│   └── PM reassigned (senior resource)
└── Target: Return to breakeven by end of project

Integration with Business Tools

Financial System Integration

GitScrum → Business Systems:

Accounting (QuickBooks/Xero):
├── Export: Time entries for invoicing
├── Format: CSV with project codes
├── Frequency: Weekly or on-demand
├── Data: Hours, rates, descriptions, dates
└── Reconciliation: Project code matching

CRM (Salesforce/HubSpot):
├── Sync: Project status updates
├── Trigger: Milestone completions
├── Data: Project health, timeline, key contacts
└── Use: Sales awareness of delivery quality

ERP (NetSuite/SAP):
├── Export: Resource utilization
├── Import: Budget allocations
├── Sync: Project financial status
└── Data: Costs, revenue recognition, margins

BI Tools (Tableau/PowerBI):
├── Export: All project metrics
├── Format: API or scheduled exports
├── Data: Velocity, utilization, profitability
└── Use: Executive dashboards

Zapier Workflows:
├── New project → Create in accounting
├── Milestone complete → Update CRM
├── Budget warning → Alert finance
└── Time entry → Sync to payroll

Best Practices

For Business Operations

  1. Define billable clearly — Document what constitutes billable work
  2. Regular reconciliation — Weekly review of time vs. invoices
  3. Proactive communication — Share project health with stakeholders
  4. Budget monitoring — Real-time tracking, not month-end surprises
  5. Capacity planning — Forward-looking resource allocation

For Development Teams

  1. Time tracking discipline — Log accurately, daily
  2. Client-visible updates — Write for business audience
  3. Scope awareness — Understand budget implications
  4. Collaboration — Participate in business reviews
  5. Quality focus — Reduce non-billable rework

For Project Managers

  1. Single source of truth — GitScrum as primary record
  2. Regular syncs — Weekly business-dev alignment
  3. Risk visibility — Early warning to both sides
  4. Metrics-driven — Use data for decisions
  5. Client relationships — Balance delivery with communication